Serena Maxi Dress Black mid-rise For its very first range

For its very first range launch

Effortless

Hard Line is what happens when you take silhouettes you already trust and give them a wardrobe of their own convictions

The Fee Brazilian offers a mid-rise fit with thick side straps

this mini dress is fun and whimsical in all the right ways

Serena Maxi Dress Black mid-rise For its very first rangeMaximum Drama, Minimum Effort Darling. Look no further than the soft stretch fabric, smooth, lustrous finish of the unforgettable Serena Halter High Slits Maxi Dress. Ladies, this hot little number brings drama without even trying. Slip it onand suddenly, youre serving elegance, confidence, and undeniable heat. The halter neck? Total power move. The open back? Just the right amount of scandal. And those twin front slits? Oh Honey, they dont just